contact us

Use the form on the right to contact us.

You can edit the text in this area, and change where the contact form on the right submits to, by entering edit mode using the modes on the bottom right.​


Allen, Texas 75002
USA

Phillip Barnhard specializes in taking Dallas-Fort Worth video projects and turning them into creative masterpieces. Based in Allen, Texas, he writes, edits, produces, directs and films.

Voices in my Head

Just trying to keep random thoughts contained in my head is a job all its own. The few that squeak out wind up below.

 

A recent April Fools note for brands

Phillip Barnhard

One of my video musings from the M/C/C blog celebrating the beauty of April Fools' Day. Enjoy!

"Loosen that necktie, Mr. CEO. Let your hair down, chief marketing officer. April Fools’ Day is upon us, and your target audience just got extra casual. How casual? Mentally, they’re flip-flopped on a Mexican beach while James William Buffett serenades them about frozen beverages. Consumers have trained their minds not to believe anything you say this day. Does that mean you should go all scorched earth on your industry peers? Not quite, but you can have a little bit of fun.

April 1 is the day you can do something different. [Unless you’re Geico, then it’s just another day.] Over those 24 hours, feel free to cut the brand that binds and surprise your audience with something refreshing. Something amusing. Something foolish. Something…well, surprise me."


Comment